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What actually happens in a one-on-one workshop.

By The Social Edit 7 min read
Workshop notebook, laptop and warm-lit workspace

A lot of people book a one-on-one workshop a little nervously. Will it be a tutorial they could've watched on YouTube? Will it be too high-level? Will they end up with homework they never finish? Fair questions. Here's how a session actually runs.

Before the session

Once you book, you'll get a short intake form. Nothing scary — about 10 minutes to fill out. We ask:

  • What you do, who your customers are, and how the business actually runs week to week
  • The two or three things you'd most like the session to fix
  • Any tools you currently use (Squarespace, Canva, Notion, ChatGPT, Excel — whatever's in the mix)
  • What "a really useful session" would look like for you

Then we have a quick look at your website and socials so we're not arriving cold. By the time the session starts, we already know roughly where to dig.

What 90 minutes actually looks like

Sessions run via Zoom and they're recorded so you can revisit them. The shape is loose but predictable:

  1. First 10 minutes — context. We talk about what's on the top of your mind today, since real businesses change between booking and showing up.
  2. Next 30–40 minutes — the work. We pick the highest-impact thing on your list and actually do it together. Not "here's how you'd do it" — actually doing it on screen, side by side.
  3. Next 30 minutes — the second thing. Same again on the next priority. By now you've seen the pattern, so it's faster.
  4. Final 10 minutes — what next. We summarise what we built, what to do this week, and what to come back to next month if you book again.
What "the work" looks like in practice

Recent sessions have included: writing custom AI prompts that match a brand's tone, building a content calendar that fits a real week, sorting an inbox so client enquiries never get lost, mapping out a launch plan, and rewriting a cluttered services page on the spot.

What you walk away with

Every session ends with three deliverables — they're not extras, they're how the value carries on after we close the call:

  • The recording. So you can rewatch any part. Most people don't, but the option matters.
  • A notes doc. The decisions, prompts, links and templates we built — clean, in one place.
  • A short next-steps list. Two or three small things to do this week. No homework you'll never finish.

Who tends to book these

Mostly Australian small business owners who've watched twelve YouTube tutorials, half-built a system, and want someone to look at their actual situation and shortcut the rest. Recent sessions have run with:

  • A florist setting up a content calendar that survives wedding season
  • A tradie writing his first website copy without sounding fake
  • A coach building AI prompts for client onboarding emails
  • A café owner reorganising bookings and supplier admin into one system
  • A skincare brand mapping out their first launch campaign

None of these are about "learning a tool". They're about getting your specific business running smoother — which is what most tutorials can't do for you.

The shortcut isn't the tool. The shortcut is having someone look at your business and tell you which tool is even worth opening.

Booking and pricing

Sessions can be booked one-off or in a three-pack — the three-pack is usually better value if you've got a lot to untangle, because we space them three to four weeks apart so you can try things and come back with real questions.

Read more on the Workshops service page, or drop us a line and we'll work out whether a single session or the pack is the right call for what you're trying to do.

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Pass it on or pick up the notes list.

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